GeM Learning Solutions - Learner Persona

Putting Learners First 🥇: Learner Persona 🧑‍🏫

When it comes to designing effective learning experiences, one cardinal rule reigns supreme: put your learners in the center 🎯. It's easy to get caught up in meeting the demands of stakeholders or following industry trends, but true success lies in understanding and catering to the needs of those who will actually be engaging with your content – the learners.

So, how do we ensure our learning solutions resonate with our audience?

👟 👟 By stepping into their shoes and viewing the world through their eyes.

Conduct thorough research to uncover your audience's initial knowledge level on the topic at hand.

🔎 What do they already know?

🔎 What misconceptions might they have?

☑️ Understanding their starting point allows you to tailor your content accordingly, ensuring it's neither too basic nor too advanced for their needs.

Learner Personas! Dive deep into understanding your audience by creating learner personas. These fictional characters represent different segments of your target audience, complete with their unique demographics, preferences, and goals. By fleshing out these personas, you gain valuable insights into who your learners are 🤸 and what motivates them 💪.

Remember, whether you're working on eLearning development or training in a traditional instructor-led session, understanding your learners through personas is crucial. If you don't have the time or resources to create detailed personas, take a moment to reflect 🧠 and put yourself into your learners' shoes.

And if you're looking for a head start, our free template can help you kickstart the process:

Learner Persona Template.docx